Over the course of my career, I have had the utmost pleasure of being asked to name several brands, both large and small. I’ve named everything from fashion brands to banks to restaurants; I even named a brand of tea (Nature’s Lullaby, fyi). It is one of my most favourite things to do—breathing life into a brand with the perfect name is a reward all in itself.

These are just a few of the brands I’ve worked with;

please note, I was not involved in the actual logo design for Simplii.